The
Guide
for
Membership
Chairs
provides
chapter
leaders
with
tools
and
techniques
to
make
membership
campaigns
simple,
successful
endeavors.
The
Guide
explains
how
to:
Communicate
the
value
of
CFMA
and
recruit
members
Find
and
contact
prospects
Manage
chapter
membership
drives
Encourage
member
retention
and
facilitate
chapter
growth
Develop
a
vibrant
membership
program
The
Guide
also
features
sample
letters
and
forms,
as
well
as
checklists
and
promotional
materials.